
GeForce Evangelist Jacob Freeman Assures Consumers That The Future Of Gaming GPUs Is Safe, But That Doesn’t Mean Graphics Cards Will Become Cheaper - Wccftech
NVIDIA GeForce Evangelist Jacob Freeman has confirmed that the GeForce brand will not be discontinued, despite recent leadership changes and market uncertainty.
Freeman made the comments while attending PDXLAN, one of North America’s largest LAN gaming events, and posted on X to address the confusion.
He emphasized that NVIDIA’s commitment to PC gaming remains intact, stating, “A lot has happened this week. I’m grateful to work alongside some amazing colleagues who love PC gaming, hardware, and tech. This work continues!”
When a user on X speculated that this could be the end of GeForce, Freeman shut down the rumors with a blunt, one-word response: “Nope.”
Price Hikes Expected
While the brand is safe, consumers should brace for long wait times and high costs. The RTX 5090 has already seen its price soar to $9,000, a 370 percent increase from its original MSRP of $1,999.
Freeman’s confirmation does not guarantee that the RTX 6000 series will be affordable or widely available. The AI boom has created a semiconductor shortage, and high-end GPUs could be diverted to AI markets or sold at markups by third-party sellers.
Top-end cards like the RTX 5090 are already being repurposed for AI servers in China, with their coolers and PCBs modified to accommodate 96GB of VRAM.