
NYDFS sets fresh advertising standards for crypto firms
The Block
12 lis 2026, 18:04Crypto
1 min read
NYDFS has issued guidance outlining expectations for crypto firms to establish policies and procedures governing advertising and marketing.
The New York Department of Financial Services (NYDFS) has introduced new guidelines requiring cryptocurrency firms to develop comprehensive policies for their advertising and marketing activities. These standards aim to ensure transparency and protect consumers in the rapidly evolving digital asset sector.
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