Bitcoin Flashes 2023-Style Parabolic Rally As Trump Media Reveals $112M BTC Buy - CoinGape
Trump Media & Technology Group disclosed a $112 million Bitcoin purchase in its latest SEC filing, while analysts draw parallels between the current price action and the token's 2023 recovery.
The company, linked to Donald Trump, added 1,510 Bitcoin to its holdings in the third quarter of 2026, bringing its total exposure to 15,649 BTC valued at approximately $1.31 billion.
CFO Phillip Juhan confirmed that the company bought 4,359 BTC in the quarter, which included some Bitcoin raised from selling its holdings in the BlackRock iShares Bitcoin Trust.
The overall ownership of Bitcoin rose by 1,510 BTC to 15,649.14 BTC.
Trump Media’s digital asset portfolio is substantial, with 11,385.20 BTC pledged to its Bitcoin Yield Management Program and 4,263.94 BTC held directly.
The company also holds 756 million Cronos (CRO) tokens, valued at about $50.34 million, which it acquired in August 2025.
Analysts See 2023 Pattern
Analyst Ali Martinez has drawn a comparison between Bitcoin's current price action and its recovery in 2023, suggesting a similar pattern may be unfolding.
In 2023, Bitcoin bounced back from around $16,000 to the $24,000 level, then pulled back before testing a red moving average for support around $19,000.
It subsequently rallied to over $30,000, finally making it back up to $27,800.
The 2026 chart shows a parallel scenario: Bitcoin bounced off its $60,000 level to climb to $84,000, then pulled back to challenge the same red moving average.
The black arrow on the chart indicates this retest, with Bitcoin now approaching the $74,780 level.
If the moving average is successfully defended, then 2023’s recovery pattern can continue.
Q3 Earnings and Crypto Impact
Trump Media reported a net income of $409.7 million in Q3, a significant turnaround from a net loss of $54.8 million a year ago.
The company’s digital assets contributed a gain of $378.1 million to its profits, driven by a 42% price surge in Bitcoin over the past quarter.
Despite this, the company's quarterly revenue was only $3 million, highlighting the outsized impact of its crypto investments on its reported financial performance.
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