Apple announces MacBook Air with M4 chip for less than $1,000 - Mashable
Apple has announced a new MacBook Air with the M4 chip, starting at $999, which is $100 less than previous models.
Apple's new MacBook Air features the M4 chip, delivering two times faster performance than the M1 MacBook Air and enhanced AI-based capabilities. The device comes in a new sky blue color, joining existing options of midnight, starlight, and silver. It includes a 12MP Center Stage camera and 16GB of RAM, with 13-inch and 15-inch display options available.
Competitive Pricing
The M4 MacBook Air starts at $999 for the 13-inch model and $1,199 for the 15-inch version, marking a $100 price reduction from previous models. This pricing strategy follows recent product launches from Apple, including the iPhone 16e and a new iPad Air with an M3 chip, all positioned at competitive price points.
There's something in the air at Apple, and it seems to be offering powerful performance at more competitive prices.
Availability
Preorders for the new MacBook Air began immediately following the announcement, with the device set to be available starting March 12. This launch continues Apple's recent flurry of product introductions, demonstrating the company's focus on delivering advanced technology across its product lines.
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