eToro will begin moving clients to its redesigned trading application on 4 October, starting a phased migration of existing accounts to the mobile platform it unveiled in July.London's trading industry is coming home!The upgrade will be automatic, according to a client communication reviewed by Finance Magnates. Users will retain their existing accounts, login credentials and portfolios, with no requirement to transfer positions or create a new profile.
The communication says customers will be upgraded “in stages,” indicating that the new application will not replace the current version for all users on the same date. However, eToro has not disclosed which clients or jurisdictions will move first. Early-Access App Will Be Retired
Clients who want to use the redesigned interface before their scheduled migration can download a separate application currently labelled “eToro AI” from Apple’s App Store or Google Play.
The early-access app will appear alongside the existing eToro application. The broker has asked clients not to delete the current app while both versions are available.
Once a customer’s existing application has been upgraded, the temporary eToro AI app will be retired. The user will then continue trading through the updated version of the main eToro application.
The changes include revised portfolio displays, more detailed asset pages, advanced charts and different viewing modes for portfolios and watchlists. The company also says the rebuilt application should operate faster than the existing version, although it has not published an independent performance comparison.
Tori, eToro’s AI assistant, sits at the centre of the new interface. In addition to answering user questions, the system is intended to proactively display information connected to assets held in a portfolio or included on a watchlist.App Was Unveiled in July
The migration represents the broader rollout of a product first presented by eToro in July, rather than the launch of a separate trading account or brokerage service.
At that time, the company said the application would bring together its trading and investment functions with AI-supported research and portfolio information. Other products announced alongside it, including agent-managed portfolios, sub-accounts and the eToro Edge desktop platform, are separate from the current mobile migration and may follow different availability schedules.
The rollout also follows the April relaunch of Tori, when eToro added persistent conversational memory and market-sentiment data sourced from X through Grok.
eToro has not provided a completion date for the migration, a country-by-country schedule or a date when the previous app will cease operating for its final users. Availability of individual functions may also differ by jurisdiction.
This article was written by Tanya Chepkova at www.financemagnates.com.
